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based
in
Tel Aviv
/ PRODUCT DESIGN
/ PRODUCT DESIGN
/BRAND DESIGN
/BRAND DESIGN
/PRESENTATION DESIGN
/PRESENTATION DESIGN
For the last 7+ years I design digital experiences and identities for hospitality, art, and lifestyle brands — precise, considered, and built to last.
Selected clients
Selected clients
Selected clients
ABOUT ME
Hello!
I’m Dor Hersh
my experience
A UI/UX and brand designer with 7+ years shaping digital products and identities for hospitality, art, and lifestyle brands — Azimut Hotels, The Drisco, and Brown Hotels. Recent work drove a 30% lift in conversions and 20% higher engagement.
ABOUT ME
Hello!
I’m Dor Hersh
my experience
A UI/UX and brand designer with 7+ years shaping digital products and identities for hospitality, art, and lifestyle brands — Azimut Hotels, The Drisco, and Brown Hotels. Recent work drove a 30% lift in conversions and 20% higher engagement.
GOOD DESIGN DISAPPEARS.
WHAT'S LEFT IS CLARITY.
GOOD DESIGN DISAPPEARS.
WHAT'S LEFT IS CLARITY.
MY WORK IS HOW I READ THE WORLD. AS A UI/UX & BRAND DESIGNER, I NOTICE HOW PEOPLE MOVE THROUGH SPACES, PRODUCTS, AND TYPE.
MY WORK IS HOW I READ THE WORLD. AS A UI/UX & BRAND DESIGNER, I NOTICE HOW PEOPLE MOVE THROUGH SPACES, PRODUCTS, AND TYPE.
MY WORK IS HOW I READ THE WORLD. AS A UI/UX & BRAND DESIGNER, I NOTICE HOW PEOPLE MOVE THROUGH SPACES, PRODUCTS, AND TYPE.
my philosophy
my philosophy
EVERY PROJECT IS A PROBLEM WORTH SOLVING PROPERLY. I DON'T DECORATE – I FIND THE STRUCTURE AND MAKE IT CLEAR. A GOOD INTERFACE IS ABOUT REMOVING EVERYTHING BETWEEN A PERSON AND THEIR GOAL.
EVERY PROJECT IS A PROBLEM WORTH SOLVING PROPERLY. I DON'T DECORATE – I FIND THE STRUCTURE AND MAKE IT CLEAR. A GOOD INTERFACE IS ABOUT REMOVING EVERYTHING BETWEEN A PERSON AND THEIR GOAL.
my lifestyle
my lifestyle
I LOOK FOR AESTHETICS EVERYWHERE: IN ARCHITECTURE, TYPE, CITY DETAILS. PHOTOGRAPHY SHAPES MY SENSE OF SPACE AND COMPOSITION – AND COOPER, MY GOLDEN RETRIEVER, IS USUALLY NEARBY
I LOOK FOR AESTHETICS EVERYWHERE: IN ARCHITECTURE, TYPE, CITY DETAILS. PHOTOGRAPHY SHAPES MY SENSE OF SPACE AND COMPOSITION – AND COOPER, MY GOLDEN RETRIEVER, IS USUALLY NEARBY
OPEN TO FULL-TIME ROLES AND SELECT FREELANCE PROJECTS. BASED BETWEEN BERLIN AND TEL AVIV. THE FASTEST WAY IN: SAYHI@DORHERSH.COM.
OPEN TO FULL-TIME ROLES AND SELECT FREELANCE PROJECTS. BASED BETWEEN BERLIN AND TEL AVIV. THE FASTEST WAY IN: SAYHI@DORHERSH.COM.
SELECTED WORKS
SELECTED
WORKS
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( LET’S TALK )
LET’S BUILD SOMETHING THAT LASTS.
LET’S BUILD SOMETHING THAT LASTS.
LET’S BUILD SOMETHING THAT LASTS.
OPEN TO NEW PROJECTS — 2026.